I have a short, negative post today, but I think it will help people get more out of Twitter and increase their follow-back potential. In no way am I a Twitter expert or a perfect Tweeter, but I see some people make glaring Twitter errors. I’m here to help.
I noticed that I have quite a few more Twitter followers than I follow back. This is not because I am a snob of any kind. I want to follow back everyone who follows me. However, when I get a follow notification I click over to the follower’s profile to “meet” him or her. If I find or do NOT find the following things, I often do not follow. Understand that while most of this is personal, I see large amounts of people on Twitter complain about these very items, so they might be worth a look. They also might be worth a look if you are following three times the amount of people who are following you.
Here is a list of reasons I do not follow based on the first impression:
- You don’t have a description or website.
- You don’t have a picture or graphic of some kind.
- Your picture suggests violence or pornography.
- You have nothing to do with writing.
If you pass the first impression, I scroll down and read your tweets. I will not follow you if:
- Every/every other tweet is a link to purchase one of your books/ebooks.
- You quote often from your own material.
- You only RT.
- You never RT.
- You list yourself as a writer but your feed is full of posts about, say, football.
- You have more political tweets than writer tweets.
If you pass the “feed” test it’s almost guaranteed I’ll follow you. I will immediately unfollow you, however, if you DM with a “Thanks for the follow. Check out my book/blog/website at www….”
I hope I don’t seem harsh, but I’m actually posting this to help Twitter newbies. Again, I am not the authority on Twitter and I’m absolutely certain I do things that annoy others and lead them to unfollow me. I just think that some writers think of Twitter as a marketing tool but it isn’t unless you don’t use it as a marketing tool. You know what I mean?
How about you? What makes you automatically follow/unfollow someone on Twitter?